Friday, July 18, 2014

Millennials: Don’t Fear Us, Embrace Us

By: Andie Biederman


Millennial. The simple uttering of the word tends to put people in a tailspin (minus the Gen Y’ers themselves of course, myself included).  Are we a blessing, or are we a curse? Many say millennials have no regard for money, are too attached to technology, are self-centered and the epitome of a narcissistic society, lazy, and the list goes on. But there are those who seem to understand this generation — a generation that has caused quite a stir over the last decade for embracing an overly passionate, open-minded outlook on life.

Let me help you love us. I read an article once in Forbes that called us “globally-minded,” lending support to the idea that we millennials are in fact self-expressive, upbeat, connected and yearn for an existence that is nothing short of grandiose. So what’s wrong with having a little vigor and intensity? When it comes to careers, these attributes are what executives look for in young, budding professionals. The workforce is made for people like us, the go-getting folk who strive for success and seek out opportunity to make an impact, climbing up the ladder as quickly as we can. We have a collaborative mindset, are influenced by pop culture and relevant trends, are adaptive to a variety of environments and appreciate open communications.

So don’t fear us, embrace us. Because we’re sticking around and making moves faster than the blink of an eye.


Thursday, July 17, 2014

Avoiding a #PRFail During A Crisis Situation – What Not To Do

By: Rachel Tabacnic


In the wake of the crash of Malaysia Airlines flight #17, there are plenty of ways to handle the situation of addressing the media via television and social media.



According to Ragan’s Daily here’s a list of the five essential questions that should be asked during the first fifteen minutes of a crisis situation, which is better known as the “golden hour”.
  • Focus on the most immediate and pressing issue.
  • Get the facts.
  • Determine who is involved and who needs to be.
  • Identify the community impact. 
  • Know where the media stands.

From today’s situation, it seems like everyone is just starting to get a bearing on what should be addressed during their “golden hour”. At this time, Malaysia Airlines has released a public statement via Twitter addressing the crisis, but what’s next.


What I’ve seen today over television and social media has been total chaos. Everyone is in a frenzy trying to place blame on what took the flight down. In times like this its best to sit and wait for the news to release statements, but when CNN starts showing coverage of people climbing around on the wreck it, doesn’t seem as effective to me. It’s a crime scene and it should be off limits to the public and media at this time.


Also, while I am at it, I really hope that someone determines if the black box has been located instead of going back and forth on Twitter reports they have it. Apparently, Newsweek is the only publication reporting that the box has been found!

It’s hard to believe that Malaysia Airlines has experienced two crashes within in a year of each other. When it comes to situations like this, we always learn from past situations. Here’s an article that shares five lessons that were learned from the last Malayasia Airlines crisis - http://www.ragan.com/Main/Articles/48122.aspx.

Do you think they learned anything from their first go around that they are applying to today’s situation?